Customer

COCEMFE is a non-profit organization founded in 1980. Its mission is to promote an inclusive society that guarantees the full exercise of the rights of people with physical and organic disabilities. It coordinates, represents, and drives the associative movement of people with physical and organic disabilities in Spain, made up of 94 national, regional, and provincial entities, which in turn represent more than 2.5 million people with disabilities and bring together over 1,600 associations, benefiting more than 1,000,000 people every year.

Challenge

COCEMFE had dozens of training materials already prepared and archived, but needed a tool to make them more accessible for its members. People with disabilities require communications adapted to their needs, and text documents and standard videos were not customizable enough to meet those requirements.

In addition, the organization could not address this lack of accessibility by increasing in person training, as it was not sustainable given the current number of members. The goal was to make the most of existing information and digitize it, turning it into audiovisual content adapted to the needs of the people receiving the training.

Ultimately, COCEMFE wanted to offer the best possible content to its members. With all materials in static formats, it was essential to find a tool that would allow them to reuse existing resources and transform them into more dynamic and engaging content.

Solution

With Vidext, COCEMFE was able to carry out its digitization process by reusing all existing materials and transforming them into short, dynamic video capsules.

With Vidext Visual, the organization now produces more accessible video content for participants. They use their own customized avatar, automatically subtitle all training sessions, and control the exact duration of each slide, all without relying on specialists or third parties.

As a result, COCEMFE has regained control of its internal communication and creates video content fully adapted to its members, solving its challenges while preserving its brand identity.

Results

• Adaptation of corporate materials
• Autonomous creation of corporate content
• Creation of their own customized avatar
• Improved training satisfaction and evaluation